A franchise agent that reads and prioritizes marketing requests
The Franchise Marketing agent reads through open, closed, and pending marketing support tickets, and summarizes urgent next steps, challenges, and repeat requests.
Deliver effective marketing support at scale
While franchise expansion is great for business, it often increases the pressure on your marketing department.
An influx of new franchisees doesn't automatically result in new internal hires, meaning the same number of people are responsible for handling a growing list of marketing requests.
Our Franchise Marketing agent acts as an intelligent companion for your team. It reads through every request, identifies and lists critical priorities, and brings clarity to your marketing support efforts.
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Adapt the agent
Customize the agent's instructions to ensure it understands your franchise and its marketing support requirements.
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Set permissions
Control which users can use the marketing agent, as well as the content they're allowed to see, with granular permissions.
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Test and publish
Before publication, try out the agent in the test environment to make sure it follows the rules and behaviors you set.
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Get your answers
The agent reads marketing requests submitted in Claromentis Franchise Hub and provides intelligent responses.
"Which marketing requests are overdue?"
Get a concise summary of open and overdue marketing requests across your network, listed from the earliest due date to the latest.
When asking this question in our 15-unit coffee shop test environment, the Franchise Marketing agent provided a concise overview of each overdue request, suggested urgent follow-up requirements, and reminded us of breached service-level agreement (SLA) rules.
"Which requests have been rejected and why?"
Locate rejected marketing requests in your ticketing system and understand the rationale behind each decision. You can use this information to guide future franchisee discussions and improve your marketing support processes.
When tickets do not contain an explanation from your marketing team, the agent flags this as an issue and suggests following up with ticket owners.
Book a discussion call
Are we the right fit? Schedule a 10-minute intro to see if Claromentis Franchise Hub is a good match for your franchise.
"How many recurring requests have we received?"
During holiday periods and seasonal events, you may find that your franchisees submit similar marketing requests.
The Franchise Marketing agent helps you identify these recurring requests and prioritize commonly sought after materials.
In our test environment, the agent found that cafés in five different markets had asked for the same thing: menu boards and posters in their native language. It recommended adding localized versions of these assets to the seasonal pack once, rather than approving bespoke materials on a unit-by-unit basis.
Deploy a team of franchise agents
The Franchise Marketing agent is one of several AI agents available in Franchise Hub.
Harness the full team to identify, prioritize, and resolve issues in your end-to-end franchise operations.
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“We're only early days, but we already know this is really going to help us as a franchise. We love how professional the site will look to onboarding franchisees, and how it will provide our franchisees with instant access to knowledge and support without them having to wait for us to give them an answer.”
“Communicating changes or new information across a network of over 100 locations can be difficult. Claromentis offers a user-friendly solution to this challenge by allowing us to upload documents, news, and training quickly, and then display them in a fresh and visually appealing way that drives engagement."
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“We are pleased to provide our valued franchise partners with secure and personalized access to the Viterma Intranet powered by Claromentis. This platform is designed exclusively for authorized users to facilitate seamless communication, collaboration, and access to essential resources within our franchise network.”
“Claromentis is now an integral part of our franchise owners’ daily business routines. It allows us to have an internal hub full of documents, resources, and updates designed to make our franchisees more successful in their markets.”
Benefits of our Franchise Marketing agent
Identify repeat requests
Recurring requests can be a drain on your marketing teams, especially if they end up creating the same resources again and again.
The Franchise Marketing agent unearths these similar requests. From there, your team can build a library of reusable assets, reject or resolve any tickets you already have suitable materials for, and better manage resources during busier periods.
Increase accountability
The Franchise Marketing agent uncovers requests that are stalled and overdue, explains which status the ticket is stuck in, and reveals whose responsibility it is to move things forward. This increases accountability in your marketing team and your network of franchisees.
The agent can also highlight when tickets breach their defined service-level agreements (SLA). For instance, if your marketing team fails to respond to a request within two days (as is expected).
Prioritize requests with confidence
The Franchise Marketing agent reads and understands the urgency of every request. It can identify the most overdue tickets and upcoming deadlines, and help your marketing team focus on the most critical priorities first.
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Franchise operations management
Standardize support requests, audits, and daily checklists, and increase consistency and compliance.
Franchise LMS
Build, deliver, and track engaging e-learning courses and in-person events in a SCORM-compliant LMS.
Franchise performance dashboards
Monitor franchisee sales, operations, and compliance in unit-by-unit performance dashboards.
Franchise intranet and communications
Store SOPs, digital assets, communications, and more in an on-brand franchise intranet.
Get the full Franchise Hub overview.
Provide timely marketing support
Identify common franchisee marketing needs, unearth priorities and bottlenecks, and augment your marketing team.
