Intranet 2.0 – are you missing the point?
I have seen articles recently that praise the fact that intranet 2.0 is starting to deliver value and becoming more mainstream.
Great! But then I read on and they are talking about the same old functionality : Forums, Wikis and blogs.
This is a shame – I think many corporate intranets and extranets are missing the true synergy of innovation and collaboration that a web 2.0 intranet should address – which at Claromentis means the progression of a concept from an idea, through to a collaboration space and then onto execution in a project – the “shout – collaborate – execute” mantra of Claromentis 6.0
Missing the point
Yes we do implement – and for certain company cultures see a lot of value – in the intranet equivalents of Twitter – our “what am I dong at work” concept for example – and certainly Blogs are really adding dynamism and freshness to many of our implementations – but in our view intranet 2.0 is a platform for collaboration, innovation and establishing connections in the workforce to break down silos and encourage lessons learned from best practice.
We need to unearth new ideas, bring them through to sharing with hitherto unknown colleagues from disparate experiences and then actually take that shout and make something different for the company that didn’t exist before – in summary we need innovation!
Many of the applications and approaches that others see as getting a tick in the box for intranet 2.0 we view as latest generation approaches to information management – a truly important piece of the puzzle – but not the answer.